It’s not just who you know, it’s who knows you

HubSpot has built a billion dollar business on this insight. But you don’t have to sign up for HubSpot to take advantage of it. Read this book and learn how increase your online visibility and discoverability.  It’s a DIY guide you ca easily follow to promote your business or product. The key ingredient is elbow grease – hard work. Inbound marketing requires the discipline to post often and relevantly. So roll up your sleeves and start making LinkedIn and other social site work for you.

Here’s what the book delivers:

Gain the insight that can increase marketing value with topics like:

• Inbound marketing – strategy, reputation, and tracking progress

• Visibility – getting found, and why content matters

• Converting customers – turning prospects into leads and leads into customers

• Better decisions – picking people, agencies, and campaigns

Author: Mentorphile

Mentor, coach, and advisor to entrepreneurs, small businesses, and non-profit organizations. General manager with significant experience in both for-profit and non-profit organizations. Focus on media and information. On founding team of four venture-backed companies. Currently Chairman of Popsleuth, Inc., maker of the Endorfyn app for keeping fans updated on new stuff from their favorite artists. View all posts by Mentorphile